6 Tips for Your Holiday Fundraiser

Believe it or not, the holiday season is the perfect time for a fundraiser. People are on the lookout for great gifts and will be happy to support your fundraiser while taking care of their holiday shopping. We have 6 ideas for how to make your holiday fundraiser festive, fun and successful!

1. Decorate! If you are having a table to promote your fundraiser and give out samples, use a festive tablecloth, decorate your table with lights, or set up a small basket to highlight our products and get people in the gift-giving mindset.

2. Use our holiday posters. Hang up our holiday-themed posters around your table or in your school hallways. If you would like us to send you a print version of the posters, please email fundraising@equalexchange.coop.

4. Emphasize how well the products work as gifts. Coffee, chocolate, cocoa and tea are universally-appreciated kitchen essentials, and ours are organic, fairly traded and exceptionally delicious! As gifts, these products say that you care about quality, taste and sourcing.

5. Share the mission. Make sure your community knows that your fundraiser benefits both your community and farming communities worldwide. These products support equitable, alternative supply chains, environmental stewardship and democratic co-operatives — and that’s something to get excited about! Our posters and brochures will help you explain Equal Exchange’s mission and trade practices.*

6. Make distributing the products fun! Turn distribution into a fun and festive group activity with just a few craft supplies. Set up a table in your distribution room with construction paper, ribbon, markers, glitter glue or whatever else appeals to you. After the participants collect their products, encourage them to visit the crafts table and decorate! They can wrap their coffee or tea so they are ready to give as gifts, create a card to put inside the gift boxes, or even dress their chocolate bars up like snowmen! Check out more DIY craft ideas here.

7. Send a holiday message. Before your school break, send a holiday message of good cheer and gratitude by email or on Facebook. Thank everyone for participating and wish them a happy holiday and new year! Encourage people to send in photos of them giving their gifts to family and friends. Next year, you can share these with your community and show how much these gifts meant to the people that received them.

If you have not signed up for your fundraiser yet, click here to get started!

 

*If you plan on including the photos in printed materials, please include “Photo courtesy of Equal Exchange”.

About The Author

Emily Reers

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